Nimue Product Tutorials

A series videos to help consumers understand the scientific benefits of Nimue’s product range and how to use them while making the brand more relatable and accessible.

Services

Video Production, Motion Graphics, Copywriting

Client

Ascendis Health

Year

2021

Insight:

 

Consumers want to be free from the anxiety and burden caused by their skin issues, wary of empty promises and seemingly unrealistic claims, not knowing how to make the correct purchase decisions in the specialist skincare market.

Approach:

 

Tailoring a visual treatment that inspires consumer aspiration without being unattainable, while clearly demonstrating product attributes and usage in a clear and simple manner using short educational product tutorial videos.